Former Cruzan and best-selling author Geneen Roth opens up about food, life, God and the legion of emotions that can illuminate our deepest held beliefs

When you take your pulse, you know you’re alive. But are you really “living?” If Geneen Roth were asking that question, she’d no doubt add: How are you really living?

I Can't Get It Out of My Head.
When your internal DJ won’t stop playing an infuriatingly catchy song, you’ve got yourself an earworm. Our intrepid reporter dissects the tunes that drive us insane—in the membrane.
You know what's a shitty song? “Animal” by Neon Trees. This tune sucks like it’s trying to inhale a balloon through a straw. It sucks with the wild, furious abandon of a desperate addict trying to use a flashlight as a crack pipe. So why has some sick, self-persecuting part of my psyche been playing it over and over since the moment I woke up this morning?

What we have here is an earworm: a piece of music that burrows into the mind and refuses to leave. An earworm might take the form of a hit song of the present day, or it could be some piece of pop culture gunk that got lodged in the folds of your brain 20 years ago. TV commercials are among the worst offenders: Online forum users show great disgust for a tribal chant addressed to an anonymous figure in possession of a Kit-Kat bar, and a musical testimony to the deliciousness of the baby back ribs at Chili’s seems to be the object of almost universal contempt.

Santa Cruz nonprofit The Clean Oceans Project has big hopes for cleaning up trash from the Great Pacific Garbage Patch

The world’s largest landfill is an accidental one.

Dubbed The Great Pacific Garbage Patch, it stretches across the Northern Pacific Ocean about half way between Hawaii and the San Francisco Bay Area. Depending on whom you ask, its estimated bulk ranges from the size of Texas to bigger than the continental United States, and can reach depths of 100 feet.

The Season’s New Looks Are Brought To Santa Cruz

Fashion Editor’s note: This year’s Fashion Issue takes a close look at the trends and personal interpretations of what fall fashion can do for you. Locals weigh in on the verdict of what’s in and out, and how to maintain a stylish wardrobe as the fall weather creeps in on us. Following this article is a photo spread by local designer-stylist-photographer Alexis Meschi. The multi-talented Meschi blew us away with her powerful images that capture fall fashion in all of its glory. Enjoy.  —Christa Martin

Fashion comes in all shapes and sizes, trends and classics, and oftentimes it’s here to stay, whether you like it or not—think skinny jeans. GT caught up with some of the local people involved in fashion to discover how the fall runway looks will (or won’t) translate to the fashionable residents here in Santa Cruz. What we’ve discovered is encouraging, and, most importantly, we found that the fashionistas amongst us are doing what Santa Cruzans always do—they push the envelope and make a statement that’s unique to them. Incorporating fall fashion into one’s own “look” only furthers the creative expression found by way of what you wear.

Words of wisdom and tales of the trade from the guys who keep  the Bars in Santa Cruz safe
Wherever there’s a crowd of people drinking, there’s bound to be a jackass or two. Much as we might wish we could just hit the “Eject” button and send the rabble-rousers flying, it takes a living, breathing human to get rid of that unwanted guest who’s had one too many. Which, of course, is where bouncers come in. The doorman is a figure who appears throughout history and throughout nature: The Old Testament makes mention of “gatekeepers” whose duty was to keep things copasetic at the Levitical Temple, and even certain species of ants have their own peacekeepers whose duty is to chuck out unwelcome parties. Clearly, this is an essential service, but few people have the stones for it, let alone the physical power.

People who are passionate about what they do are truly magnetic. Seemingly lit from within, they emanate an intrinsic confidence and undaunted fortitude that draws others directly into their orbits. Like the sun at the center of its own universe, John Amaral, D.C. (Doctor of Chiropractic) is one of those people.

“I believe that more people need to experience what it feels like when they’re not trying to be someone else or be somewhere else, to just experience who they are, why they’re here and what they’re made of without self-judgment or striving,” Amaral says of his dedication to helping others attain a higher quality of living.

The art of sharing power and responsibility to create community
Downtown Santa Cruz, a high school student takes clothes from a store without paying and is caught in the act. Instead of going to jail, she agrees to meet with a store manager to discuss the act and mutually agree on what to do next. 

An elementary school garden is destroyed by teenagers. During a restorative dialogue, the teenagers sob with sadness, realizing the affect they’ve had on the younger kids who put so much energy into growing their garden.

Groundbreaking local business Virtual Venues Network gives live music fans the next best thing to being there
In the late ’90s, local music promoter Michael Horne went to a Rolling Stones concert that changed his life. It wasn’t the music that made such a big impression—it was the fact that rather than watching the band, Horne found himself focused on a giant screen that was showing the concert to audience members too far back to get a good view of the performers. “We were way, way back in the nosebleed seats, and it started to rain,” he recalls. “I remember looking at my girlfriend: ‘You realize we paid 130 bucks to watch a screen’—because Mick’s an inch tall—‘in the rain? And everyone’s happy! We’re stoked to pay $130, 20 bucks to park, $8 for a bottle of water, sit in the nosebleed seats, watch the screen and call that rock & roll!’”

Santa Cruz homeboy Wallace Baine leads the pack of inventive pageturners this summer
Full reviews of:
The New Good Life by John Robbins
Standing Up to the Madness by Amy Goodman and David Goodman
Imperfect Birds by Anne Lamott
Ravishing of Lol Stein by Margarette Duras
THE HOT LIST FROM LOCAL BOOKSELLERS