Inside the Community Assessment Project, what it means for locals and why it is important for Santa Cruz County
PLUS: Take the CAP Community Goals Survey click here
"People think that how you improve quality of life is so complicated that it can’t be done, but really, it should be no more complicated than this,” says Susan Brutschy matter-of-factly.
Brutschy, the enthusiastic president of local social research nonprofit Applied Survey Research (ASR), is referring to her firm’s magnum opus, the Santa Cruz County Community Assessment Project (CAP), an extensive annual report on the county’s quality of life. The report includes a variety of data—from the acres of organic farmland (3,341) and how many miles the average resident commutes to work (26.9) to what percentage of the county’s children live beneath the federal poverty level (17.8). It also notes that, in 2009, 72 percent of residents surveyed were “very satisfied” with their overall quality of life.
But the interesting information doesn’t stop there.