“Let’s say what we mean; mean what we say and let’s get it done.” —Gubernatorial Candidate Meg Whitman
We the electorate have been attacked by Silicon Valley business-speak. The above quote has been tacked on to former eBay CEO Meg Whitman’s many television commercials as she gears up for a run for governor.
I feel like hiding. Both the business world and the political world have been overtaken by soundbites and messaging.
It used to be in the business world that the damage stopped with vacuous but inoffensive mission statements like “We (fill in the organization) are the leading providers of (fill in the product) as we provide our customers with the best products and services on the market.”
What was good about mission statements is that they went into the drawer and nobody ever saw them again, except for maybe on the bulletin board where you can also find the phone number for OSHA.