Online market lends power and convenience to Cruzans who want to buy and sell local
“It’s no secret that the Internet has become something of a disconnecting factor in our society—a simulated world of convenience and entertainment that is all too easy to be sucked into. And, in the midst of the over-stimulation, two enterprising young Santa Cruzans have found a way to use the Internet’s omnipotence and convenience to get people to eat healthy, be involved in the local community, and support the local economy.
Santa Cruz Local Foods (SCLF), created by Noah Pinck and Eleanor Taylor just over three months ago, is a year-round online local foods market dedicated to bringing people fresh foods (picked that day in most cases) from within a 100-mile radius of Santa Cruz. “Our intent is to really paint a picture that you can eat local, and it’s not hard, and there’s a great abundance here,” says Taylor.