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May 23rd
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The New Tech Nexus

The New Tech Nexus

Community leaders in science and technology unite to form web-based networking program

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News - Business

Final Cut

Cedar Street Video to close after 10 years at downtown location

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News - Business

Sugar: The New Tobacco?

Sugar: The New Tobacco?

Proposed bill would require warning labels on sugary drinks

Will soda and other saccharine libations soon come with a health warning? They will if it’s up to our state senator, Bill Monning (D-Carmel). On Feb. 27, Monning proposed first-of-its-kind legislation that would require a consumer warning label be placed on sugar-sweetened beverages sold in California.

SB 1000, also known as the Sugar-Sweetened Beverages Safety Warning Act, was proposed to provide vital information to consumers about the harmful effects of consuming sugary drinks, such as sodas, sports drinks, energy drinks, and sweetened teas.

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News - Business

The Last Page

The Last Page

Reflections on the closure of Capitola Book Café

Walking into the Capitola Book Café one recent afternoon, the clamor of patrons is close to overwhelming. Children pick through art prints as their parents study the selection of hardcover books that are neatly placed on displays at the front of the store. A group of women peruse a shelf of antiques, and a young couple smiles at each other over cups of espresso.

In the rear of the building, empty shelves sit like skeletons, lacking the body of books that once filled them. Save for ubiquitous signs marking clearance items, those sparse shelves provide the only hint that Capitola Book Café (CBC) will close its doors for the last time at the end of February.

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News - Business

A Boon for Small Business

A Boon for Small Business

Opportunity Fund gains new support for microloans in Santa Cruz County

Small businesses, or those with fewer than 500 employees, provide 55 percent of the total jobs in the United States and more than two-thirds of the net job growth in the country, according to the United States Small Business Administration (SBA). With this in mind, the key to rebuilding the strength of Santa Cruz County’s economy may lie in the hands of entrepreneurs and small business owners.

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News - Business

Turning the Corner

Turning the Corner

Healthy market initiative takes aim at rejuvenating corner stores

Rather than the potato chips, sodas and candy one might expect from a corner store, chopped vegetables, yogurts and plastic containers of fruit greet shoppers at Vicky’s Produce in Watsonville. Candy bars have been relegated to a case at the end of the front counter, and healthier snacks like dates and nuts are now positioned closer to the register. Meanwhile, bins chock-full of fresh lettuce, carrots, bananas and other produce flank the entrance.

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News - Business

Covering the Difference

Covering the Difference

Will Covered California equalize the county’s health insurance disparities?

Healthcare has been a fixture in the headlines for several years now—from the passage of President Barack Obama’s flagship Affordable Care Act (ACA) in 2010 and the House Republicans’ constant attempts to repeal it, to the recent rollout of the online insurance marketplace and the glitches that characterized its launch.

The take-home message has been that healthcare will become more accessible for all Americans, who will need to attain some form of health insurance under the new law by the end of March 2014 to avoid a penalty.

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News - Business

Dawn of Civinomicon

Dawn of Civinomicon

Local startup Civinomics aims to fundamentally change the way we participate civically

Last weekend, it appears that the landscape of political and civic engagement—an activity for which many citizens of this country have developed a healthy sense of cynicism—just took one big bounding leap into the 21st century. 

A three-day community event, called “Civinomicon,” brought more than 100 people to Cruzio downtown, where the young startup called Civinomics aims to make civic action, organization and, eventually, crowd funding, as intuitive as networking online with friends.

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News - Business

Numbers Game

Numbers Game

Healthy Santa Cruz Warriors coffers signify a dedicated fan base and solid business partnerships

As the Santa Cruz Warriors approaches the start of its second season of NBA Development League basketball—operating as the affiliate team to the Golden State Warriors in Oakland—both sports fans and the business community, alike, are eagerly re-investing for more of what they got with season one.

Of the D-League's 17 teams nationwide, the Santa Cruz Warriors are leading in season ticket renewals at a rate of 88 percent, which team president Jim Weyermann says is a key indicator of how well a sports franchise is doing.

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News - Business

The Long-Awaited Launch

The Long-Awaited Launch

Affordable Care Act enrollment rolls out slowly in Santa Cruz County

The federal government shutdown dragging on didn’t stop counties around the United States from pushing forward with the rollout of open enrollment in the Affordable Care Act.

Colloquially known as Obamacare, open enrollment officially began Tuesday, Oct. 1, and Santa Cruz County officials estimate it could affect as many as 30,000 county residents. Of those, an estimated 8,600 residents are newly eligible for Medi-Cal, according to Cecilia Espinola, director of the county’s human services department.

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Gate Openers

Up-and-coming artists like Ryan Bingham are a great reason to show up early to the Santa Cruz American Music Festival

 

Gemini Sun, Pentecost, Shavuot—Enlightenment and Gladness

As the sun enters Gemini on Sunday, sign of speaking, communication, thinking, inter-relations, writing and understanding languages, the feast days of Pentecost & Shavuot (Catholic and Jewish festivals) occur. During Pentecost’s 50 days after Easter, tongues of fire appear above the heads of the disciples, providing them with the ability to understand all languages and all feelings hidden in the minds and hearts of humanity. It’s recorded that Pentecost began with a loud noise, which happened in an upper room (signifying the mind). The Christ (World Teacher) told his disciples (after his ascension) when encountering a man at a well carrying a water pot (signs for Age of Aquarius) to follow him to an upper room. There, the Holy Spirit (Ray 3 of Divine Intelligence) would overshadow them, expand their minds, give them courage and enable them to teach throughout the world, speaking all languages and thus able to minister to the true needs of a “seeking” humanity. Pentecost (50 days, pentagram, Ray 5, Venus, concrete and scientific knowledge, the Ray of Aquarius) sounds dramatic, impressive and scary: The loud noise, a thunderous rush of wind and then “tongues of fire” above the heads of each disciple (men and women). Fire has purpose. It purifies, disintegrates, purges, transforms and liberates (frees) us from the past. This was the Holy Spirit (Ray 3, love and wisdom) being received by the disciples, so they would teach in the world and inform humanity of the Messiah (Christ), who initiated the new age (Pisces) and gave humanity the new law (adding to the 10 Commandments of the Aries Age) to Love (Ray 2) one another. Note: Gemini is also Ray 2. Shavuot is the Jewish Festival of Gladness, the First Fruits Festival celebrating the giving of the 10 Commandments to Moses as the Aries Age was initiated. Thus, we have two developmental stages here, Jewish festival of the Old Testament. Pentecost of the New Testament. We have gladness, integrating both.

 

The New Tech Nexus

Community leaders in science and technology unite to form web-based networking program

 

Off Her Meds

Kristin Wiig runs wild—and transcends her sketch comedy roots—as a truly strange character ‘Welcome to Me’
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Flats Bistro

Pizza with an artisan twist comes to Aptos Beach

 

What’s your take on Santa Cruz locals?

Santa Cruz locals are really friendly once you know them. I think a lot of them have a hard time leaving, and I would too. Ryan Carle, Santa Cruz, Biologist

 

Soquel Vineyards

If Soquel Vineyards partners Peter and Paul Bargetto and Jon Morgan were walking down the street wearing their winning wine competition medals, you’d hear them coming from a mile away. This year was particularly rewarding for the Bargettos and Morgan—they won two Double Gold Medals and five Gold Medals at January’s San Francisco Chronicle Wine Competition.

 

Enlightened Flavors

Squash & Blossom’s artisanal alternative-flour delights, beet kvass from Cafe Ivéta, and the Santa Cruz Baroque Festival