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Jul 01st
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Santa Cruz News

News - Business

The New Tech Nexus

The New Tech Nexus

Community leaders in science and technology unite to form web-based networking program

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News - Business

Final Cut

Cedar Street Video to close after 10 years at downtown location

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News - Business

Sugar: The New Tobacco?

Sugar: The New Tobacco?

Proposed bill would require warning labels on sugary drinks

Will soda and other saccharine libations soon come with a health warning? They will if it’s up to our state senator, Bill Monning (D-Carmel). On Feb. 27, Monning proposed first-of-its-kind legislation that would require a consumer warning label be placed on sugar-sweetened beverages sold in California.

SB 1000, also known as the Sugar-Sweetened Beverages Safety Warning Act, was proposed to provide vital information to consumers about the harmful effects of consuming sugary drinks, such as sodas, sports drinks, energy drinks, and sweetened teas.

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News - Business

The Last Page

The Last Page

Reflections on the closure of Capitola Book Café

Walking into the Capitola Book Café one recent afternoon, the clamor of patrons is close to overwhelming. Children pick through art prints as their parents study the selection of hardcover books that are neatly placed on displays at the front of the store. A group of women peruse a shelf of antiques, and a young couple smiles at each other over cups of espresso.

In the rear of the building, empty shelves sit like skeletons, lacking the body of books that once filled them. Save for ubiquitous signs marking clearance items, those sparse shelves provide the only hint that Capitola Book Café (CBC) will close its doors for the last time at the end of February.

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News - Business

A Boon for Small Business

A Boon for Small Business

Opportunity Fund gains new support for microloans in Santa Cruz County

Small businesses, or those with fewer than 500 employees, provide 55 percent of the total jobs in the United States and more than two-thirds of the net job growth in the country, according to the United States Small Business Administration (SBA). With this in mind, the key to rebuilding the strength of Santa Cruz County’s economy may lie in the hands of entrepreneurs and small business owners.

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News - Business

Turning the Corner

Turning the Corner

Healthy market initiative takes aim at rejuvenating corner stores

Rather than the potato chips, sodas and candy one might expect from a corner store, chopped vegetables, yogurts and plastic containers of fruit greet shoppers at Vicky’s Produce in Watsonville. Candy bars have been relegated to a case at the end of the front counter, and healthier snacks like dates and nuts are now positioned closer to the register. Meanwhile, bins chock-full of fresh lettuce, carrots, bananas and other produce flank the entrance.

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News - Business

Covering the Difference

Covering the Difference

Will Covered California equalize the county’s health insurance disparities?

Healthcare has been a fixture in the headlines for several years now—from the passage of President Barack Obama’s flagship Affordable Care Act (ACA) in 2010 and the House Republicans’ constant attempts to repeal it, to the recent rollout of the online insurance marketplace and the glitches that characterized its launch.

The take-home message has been that healthcare will become more accessible for all Americans, who will need to attain some form of health insurance under the new law by the end of March 2014 to avoid a penalty.

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News - Business

Dawn of Civinomicon

Dawn of Civinomicon

Local startup Civinomics aims to fundamentally change the way we participate civically

Last weekend, it appears that the landscape of political and civic engagement—an activity for which many citizens of this country have developed a healthy sense of cynicism—just took one big bounding leap into the 21st century. 

A three-day community event, called “Civinomicon,” brought more than 100 people to Cruzio downtown, where the young startup called Civinomics aims to make civic action, organization and, eventually, crowd funding, as intuitive as networking online with friends.

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News - Business

Numbers Game

Numbers Game

Healthy Santa Cruz Warriors coffers signify a dedicated fan base and solid business partnerships

As the Santa Cruz Warriors approaches the start of its second season of NBA Development League basketball—operating as the affiliate team to the Golden State Warriors in Oakland—both sports fans and the business community, alike, are eagerly re-investing for more of what they got with season one.

Of the D-League's 17 teams nationwide, the Santa Cruz Warriors are leading in season ticket renewals at a rate of 88 percent, which team president Jim Weyermann says is a key indicator of how well a sports franchise is doing.

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News - Business

The Long-Awaited Launch

The Long-Awaited Launch

Affordable Care Act enrollment rolls out slowly in Santa Cruz County

The federal government shutdown dragging on didn’t stop counties around the United States from pushing forward with the rollout of open enrollment in the Affordable Care Act.

Colloquially known as Obamacare, open enrollment officially began Tuesday, Oct. 1, and Santa Cruz County officials estimate it could affect as many as 30,000 county residents. Of those, an estimated 8,600 residents are newly eligible for Medi-Cal, according to Cecilia Espinola, director of the county’s human services department.

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The Boards Are Back in Town

More than a century after a famed trio of Hawaiian princes first surfed in Santa Cruz, their redwood olo surfboards are returning to the Museum of Art & History

 

We Hold These Truths to Be Self-Evident

Saturday, July 4, is the 239th birthday of the United States, commemorating the signing of the Declaration of Independence (the U.S. astrology chart has Aquarius moon—freedom for its people, by its people). Cancer, a liberating and initiating sign, is the “gate” where Spirit enters matter. Cancer receives and distributes Ray 3 (Divine Intelligence) and Ray 7 (new rules, new rhythms, new free nation under God). Cancer represents an intelligent freethinking humanity that can and must create right economics for the world. This means a policy of sharing, an opportunity for the U.S. when Venus (money, resources, possessions, etc.) retrogrades July and August in Leo (the heart of the matter). The United States has a unique spiritual task for the world: to lead humanity within and toward the light, accomplished by its people who must first awaken to this task, learn discrimination and be directed by the soul to assume the Herculean task of spiritual world leadership. Let us review the first words of our Constitution: “We the People of the United States, in order to form a more perfect Union, establish justice, ensure domestic tranquility, provide for the common defense, promote the general welfare, and secure the blessings of liberty to ourselves and our posterity, do ordain and establish this constitution for the United States of America.” Let us form that union together. The following is a review of the spiritual tasks for each sign. Read all the signs. They all apply to everyone.  

 

The New Tech Nexus

Community leaders in science and technology unite to form web-based networking program

 

Designing Woman

Female gardener helps build Versailles in fun, if uneven, ‘A Little Chaos’
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Lunch is Packed

Picnic basket lunches from Your Place, plus smoked chili peppers, and new owners at Camellia Tea House

 

What would you like the Supreme Court to rule on next?

Raising the minimum wage so that those that are in poverty now can have a higher standard of life. Greanna Smith, Soquel, Nanny

 

Bruzzone Family Vineyards

Bruzzone Family Vineyards is a small operation run by Berna and John Bruzzone. Starting out a few years ago making only Chardonnay, they eventually planted Pinot Noir on their extensive property and now make this varietal as well.

 

Ty’s Eatery

Pop-up hooks up with Santa Cruz Food Lounge for healthy comfort food