For its supporters, Proposition 37’s failure does not signal the end for the GMO labeling movement
Despite concerns about implications of the Supreme Court’s 2010 Citizens United decision, the recent election proved, in many cases, that pouring mysterious millions into a campaign doesn’t necessarily guarantee the desired effect.
President Barack Obama saw significant success in battleground states, despite the fact that candidate Mitt Romney and his allies outspent him in almost all of them. In California, Gov. Jerry Brown’s Proposition 30 won, and Proposition 32 lost, much to the chagrin of billionaires like Charles Munger Jr. and the Koch brothers, who spent millions to produce the opposite outcome.