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Sep 16th
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Numbers Game

Numbers Game

Healthy Santa Cruz Warriors coffers signify a dedicated fan base and solid business partnerships

As the Santa Cruz Warriors approaches the start of its second season of NBA Development League basketball—operating as the affiliate team to the Golden State Warriors in Oakland—both sports fans and the business community, alike, are eagerly re-investing for more of what they got with season one.

Of the D-League's 17 teams nationwide, the Santa Cruz Warriors are leading in season ticket renewals at a rate of 88 percent, which team president Jim Weyermann says is a key indicator of how well a sports franchise is doing.

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News - Business

The Long-Awaited Launch

The Long-Awaited Launch

Affordable Care Act enrollment rolls out slowly in Santa Cruz County

The federal government shutdown dragging on didn’t stop counties around the United States from pushing forward with the rollout of open enrollment in the Affordable Care Act.

Colloquially known as Obamacare, open enrollment officially began Tuesday, Oct. 1, and Santa Cruz County officials estimate it could affect as many as 30,000 county residents. Of those, an estimated 8,600 residents are newly eligible for Medi-Cal, according to Cecilia Espinola, director of the county’s human services department.

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News - Business

The Medical Message

The Medical Message

Former Santa Cruz resident helps lead Israel’s state-run medical marijuana program

It is Mimi Peleg’s job to teach people how to use pot—she imparts knowledge like how long to inhale smoke or vapor, how to administer sublingual drops, or how to ration out a pot cookie.

This is all part of her role directing large-scale cannabis training for the Israeli government’s state-run, discreet, successful and expanding medical cannabis distribution center, known as “MECHKAR.”

MECHKAR began as a tiny program serving just more than two dozen people in 2008. Today, supplied by eight farms located all over the country, the program distributes cannabis to more than 12,000 patients.

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News - Business

Spousal Rules

Spousal Rules

Upcoming event discusses the technicalities of taxes, legal issues and finances for same-sex married couples

For a long time, Greg Rowe told himself that marriage wasn't something he needed to have recognized by the federal government. But today, he feels differently.

Last week, Rowe, a licensed psychotherapist, married his partner of two years, Cesar Pasos. Thanks to recent court rulings, Rowe notes that a whole world of federal rights will now be available to the couple.

“The truth is, I deeply desire that—for my government to sanction and recognize my marriage,” he says. “I didn't even know it was a dream of mine.”

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News - Business

Therein Lies the Rub

Therein Lies the Rub

UC Santa Cruz students, locals speak out on the closure of Shakespeare Santa Cruz

Giles Henderson, a UC Santa Cruz junior and intern with Shakespeare Santa Cruz (SSC), says that the campus' affiliation with the nationally renowned theatre company was the core reason he chose the university.

“Having Shakespeare Santa Cruz being a part of UCSC was a major draw for me as a theatre arts student. In fact,” he says, “it was the deciding factor.”

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News - Business

Taking the CalFresh Challenge

Taking the CalFresh Challenge

As part of Hunger Action Month, three Second Harvest Food Bank employees try living on a CalFresh budget 

The average American spends $151 on food each week, according to a Gallup poll performed last year. But for the more than four million California families in the Supplemental Nutrition Assistance Program (SNAP), colloquially known as “food stamps” and as CalFresh in California, weekly grocery budgets are, on average, less than $40.

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News - Business

Pay to Park

Pay to Park

How free parking garages became a thing of the past in Downtown Santa Cruz

When retail manager Megan Hunter arrives in Downtown Santa Cruz for a shift, she drives past the city’s pay-to-park garages and lots, skirts the crowded, smaller free lots, and heads straight for her covert spot.

"I have a secret parking spot,” says Hunter, who works at clothing store Sway. “It's actually in a lot for a certain job, but I park there anyway. Paying for parking is a pain, and it's frustrating. It's like I'm paying to go to work."

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News - Business

Changing the Channel

Changing the Channel

Community Television struggles to achieve financial sustainability during hard times for noncommercial media outlets

Faced with budget cuts, legislation that restricts spending, and decreasing revenues, Community Television of Santa Cruz County (CTV)—the 19-year-old pillar of local public media access—has been left with no choice but to re-invent their business model, lest the nonprofit succumb to their financial hardships.

Their solution? To stop operating so much like a nonprofit.

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News - Business

Dream Riders

Dream Riders

Local riders embark on a 540-mile bicycle tour to support immigration reform

With The DREAM Act languishing in Congress for the 13th straight year and the House of Representatives’ failure to take up a comprehensive immigration reform bill that overwhelmingly passed the U.S. Senate, it would be easy for even the most dedicated champions of immigration reform to become jaded.

But as tempting as it may be to give in to cynicism over the lack of change nationally, a group of young activists are taking a more positive tack: They ride.

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News - Business

The Price of Safety

The Price of Safety

The city's proposed budget addresses public safety needs

The City of Santa Cruz’s pocketbook has come a long way since 2009, when an $8 million shortfall loomed.

According to City Manager Martin Bernal, the proposed general fund budget for 2013-2014 is healthier than it has been since the beginning of The Great Recession in 2008. Armed with this returning stability, the proposal puts one of the community's top concerns—public safety—front and center.

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A Different Revolution

Aries Moon late Wednesday and Thursday. We think new thoughts and initiate new ideas. Sun in Virgo with Saturn in Scorpio help disciples to create orderly structures to anchor and bring forth new ideas. Stabilizing Taurus moon Friday and Saturday. We anchor new ideas into form and matter, like seeds planted in the soil. We tend them, waiting for green shoots to emerge. Like the gestating Virgo Sun Madonna, awaiting the birth of the holy child, the Soul, the new light at winter solstice. Mercury and Chiron converse about what hurts and what heals.Saturday is a complex day with Mercury (communication), Mars (action!) and Uranus (revolution). Mercury in Libra is opposite Uranus in Aries. Oppositions (recognizing something new appearing over there somewhere) eventually synthesize. Mercury in Libra calls for Right Action and Right Relations, especially with money. Uranus in Aries—the revolution this time must be different.  Also on Saturday, Mars enters Sagittarius. Where are we going, what are our goals, where’s justice, where’s the mountain, do we have good shoes? Sunday Venus trines Pluto—in-depth assessment of money, values and resources. Gemini moon Monday; we talk a lot, tending to tasks in gardens and neighborhoods. Cancer Moon Tuesday and Wednesday; we nurture and nourish. The stars and planets remind us.Note: William Meader, esoteric author & international teacher, will be speaking on “The Soul of Humanity Evolving Through Crisis” at Meditation Mount, 7pm, Friday, Sept. 12.

 

Final Cut

Cedar Street Video to close after 10 years at downtown location

 

Film, Times & Events: Week of September 12

Santa Cruz area movie theaters >

 

Watch List

From Google to the government to data brokers, why your privacy is now a thing of the past
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Wood Fire Woodie

Scotts Valley pizzeria gets fired up the old-school way

 

What's your all-time best Skyview Flea Market score?

Santa Cruz | eBay Business

 

Best of Santa Cruz County

The 2013 Santa Cruz County Readers' Poll and Critics’ Picks It’s our biggest issue of the year, and in it, your votes—more than 6,500 of them—determined the winners of The Best of Santa Cruz County Readers’ Poll. New to the long list of local restaurants, shops and other notables that captured your interest: Best Beer Selection, Best Locally Owned Business, Best Customer Service and Best Marijuana Dispensary. In the meantime, many readers were ever so chatty online about potential new categories. Some of the suggestions that stood out: Best Teen Program and Best Web Design/Designer. But what about: Dog Park, Church, Hotel, Local Farm, Therapist (I second that!) or Sports Bar—not to be confused with Bra. Our favorite suggestion: Best Act of Kindness—one reader noted Café Gratitude and the free meals it offered to the Santa Cruz Police Department in the aftermath of recent crimes. Perhaps some of these can be woven into next year’s ballot, so stay tuned. In the meantime, enjoy the following pages and take note of our Critics’ Picks, too, beginning on page 91. A big thanks for voting—and for reading—and an even bigger congratulations to all of the winners. Enjoy.  -Greg Archer, EditorBest of Santa Cruz County Readers’ Poll INDEX

 

Soquel’s Pinot Winner

When you taste Soquel Vineyards’ extraordinary 2012 Partners’ Reserve Pinot Noir, you will know why it won a Double Gold in June at the 2014 San Francisco International Wine Competition.